2Q 2013 Financial Results for MAS, AirAsia and AirAsia X

[flee 5]

AirAsia X Analysts Presentation:

http://airasiax.listedcompany.com/misc/qr/presentation_slide_2Q2013.pdf

 

Press Release:

http://airasiax.listedcompany.com/misc/qr/press_release_Q22013.pdf

[alberttky 0]

AirAsia and Malaysia Airlines declining yields point to challenges as competition intensifies

 

AirAsia has reported increases in operating profits for its three main short-haul subsidiaries in Malaysia,Thailand and Indonesia. But the Malaysian and Thai carriers saw yields decline while Indonesia AirAsia saw its operating margin drop.

 

Continue reading at http://centreforaviation.com/analysis/airasia-and-malaysia-airlines-declining-yields-point-to-challenges-as-competition-intensifies-124865

 

Now that passenger numbers are on the way up, they need to focus on improving yields. SQ and CX are very good at maximising yields.

SQ and CX are good at maximising yields because they have superior products and good schedules the premium paxs can justify paying more. Plus they have been a member of their respective alliances which plays a huge part in getting business. MH has been smelling smoke over the past few years and very good at playing catch up. Just have to look at its JCL offerings versus CX/SQ.

[flee 5]

Also, don't forget, KUL is not an international business or finance centre like HKG and SIN. So the pax traffic consists mainly leisure travellers and many of its business travellers are those who are working in govt. or GLCs. As such, the volume of premium pax is pretty low.

 

Perhaps MH should seriously consider a new premium economy product that is better able serve well off leisure travellers and improve yields.

Edited August 23, 2013 by flee

[BC Tam 2]

Perhaps MH should seriously consider a new premium economy product that is better able serve well off leisure travellers and improve yields.

I thought that was already on the cards with Y+ on the 380s, only to be scuppered very very late in the day ?

Something somewhere must have triggered that change of heart

But then we're talking about MAS ......

Edited August 23, 2013 by BC Tam

[KK Lee 5]

Also, don't forget, KUL is not an international business or finance centre like HKG and SIN. So the pax traffic consists mainly leisure travellers and many of its business travellers are those who are working in govt. or GLCs. As such, the volume of premium pax is pretty low.

 

Perhaps MH should seriously consider a new premium economy product that is better able serve well off leisure travellers and improve yields.

 

Agreed that many of MH ex-KUL J-class pax are either GLC executives or gomen servants. However, over 70% of SQ, EK, EY, QR pax are not O&D, hence, blaming KUL is not an international business or financial center is a convenience excuse.

Edited August 24, 2013 by KK Lee

[Mike P 0]

Also, don't forget, KUL is not an international business or finance centre like HKG and SIN. So the pax traffic consists mainly leisure travellers and many of its business travellers are those who are working in govt. or GLCs. As such, the volume of premium pax is pretty low.

 

Perhaps MH should seriously consider a new premium economy product that is better able serve well off leisure travellers and improve yields.

 

I would say KUL is more like 40 business and 60 leisure or some people might say 50-50, as well as pretty much as a transit hub, though not posing a strong one compared to SIN and HKG.

[V Wong 0]

It is complementary - to be a leading business and finance centre, you need a world class transport hub plus a strong home airline. And vice versa.