MAS Announces Changes In Organisation Structure

[Naim 6]

I guess earnest MH restructuring is under way now.

 

Btw, am off to AMD tomorrow, but since MH does not do KUL-AMD anymore I have to use SQ (and pile up my Star Alliance mileage ). Quick trip to India:

KUL-SIN-AMD 040406 SQ113/SQ442 B772/B772

AMD-BOM-PNQ 050406 9W322/9W202 B737/B738

PNQ-BOM-AMD 050406 9W102/9W323 B738/B737

AMD-SIN-KUL 070406 SQ443/SQ110 B722/B722

 

Looking fwd to Jet Airways 737-700 and 737-800.

 

.ny

 

+++

 

April 03, 2006 19:53 PM

 

MAS Announces Changes In Organisation Structure

 

KUALA LUMPUR, April 3 (Bernama) -- Malaysia Airlines (MAS), currently in its business turnaround plan, Monday announced a number of changes in its organisation structure and appointments effective April 1, 2006.

 

Senior general manager in the managing director's office, Mohd Izani Ashari, will take on the role of SGM turnaround management office (TMO) which was previously known as project management office, MAS said in a statement.

 

He will continue to report directly to managing director-cum-chief executive officer, Idris Jala.

 

Under Mohd Izani's leadership, the TMO will be responsible for ensuring the delivery of the national carrier's business turnaround plan (BTP).

 

This includes guiding, coordinating, tracking and managing the change aspects of the business turnaround, and at the same time providing in-house consultancy services to any business divisions requiring assistance, the airline said.

 

MAS also announced that Effendi Abdul Rahman will join the airline on April 10, 2006, as senior general manager, human resources.

 

He will be responsible for stepping up the airline's human resource agenda in line with the BTP's strategy of "Unleashing Talents and Capabilities".

 

His main tasks include streamlining the company's existing workforce while revamping the human resource function to deliver a structured succession planning and an intensified performance management approach to reward top-performing employees.

 

Effendi has worked for five years with Dutch Lady Milk Industries Bhd where he held the position of human resource director.

 

He also held other management roles at other organisations such as Texas Instruments, Northern Waste Industries, Proton and Time Telecommunications.

 

MAS said chief information officer Marzida Mohd Noor will concentrate on group information technology with a key focus being support on the implementation of the Passenger Service System (PSS).

 

The airline also said that a transition management unit has been established in the commercial division to lead the charge on the critical and urgent issues around domestic restructuring.

 

Dr Amin Khan, formerly MAS regional manager for China, takes on the role of senior general manager, transition management.

 

He will also be the implementation owner of PSS.

 

Phang Pow Ing from the Kuala Lumpur head office replaced Amin as the regional manager for China.

 

MAS said to ensure internal and external communications efforts are maximised, a number of related functions have now been consolidated under Indira Nair, senior general manager, communications.

 

In addition to the corporate communications unit, Indira also takes charge of the advertising, promotions and branding unit.

 

In another appointment, Yazid Mohamed takes on the role of assistant general manager, Golden Holidays, and will play a key role in turning it into a significant retail business as well as capturing the meeting, incentive, convention and exhibition market.

 

According to the airline, expanded growth in both these areas will enhance its route profitability.

 

Recognising the need to grow corporate accounts, Raja Nordiana will take the lead on corporate sales, in addition to the Enrich programme, the national carrier said.

 

The customer services department under Mohd Nadziruddin Mohd Basri in the operations division has been renamed airport and inflight operations to reflect the expanded scope of responsibilities now under his purview.

 

-- BERNAMA

[Y C LEONG 1]

good.. finally.. that's what we are all waiting for.. and let's hope this reshuffling and addition of staff will really benefit MH.. what bout the director, munir? is he still in the management team?

 

i think idris should be very clear on who had corrupted in the entire organisation.. and he should act accordingly..

[Pieter C. 5]

Effendi has worked for five years with Dutch Lady Milk Industries Bhd where he held the position of human resource director.

 

hhmmmm...both were employed by a Dutch or semi-Dutch company: Mr. Idris Jala by Shell and Effendi by Dutch Lady Milk...

[M N Fairizuan 0]

And a lady that turned/revamped GB into profit will take a lead as corporate sales.

Wish them all the best.

Edited April 3, 2006 by M N Fairizuan

[Seth K 3]

AMD-SIN-KUL 070406 SQ443/SQ110 B722/B722

 

Can't wait to see the TR for this sector

Either way, have a great trip!