BC Tam 2 Report post Posted September 10, 2008 Bald-head adverts for NZ airline New Zealand's national airline is looking for bald passengers to head up a new advertising campaign. The carrier said it wanted 50 passengers to be "cranial billboards" and publicise a new check-in service on their heads. The fliers will be offered money to have their pates temporarily tattooed with the message. The airline said it would pay NZ$1,000 (£380; $666) per head, making it easy money for bald frequent fliers. The airline's marketing manager Steve Bayliss said in a statement: "How better to tell our customers that Air New Zealand is going to do something about [long check-in queues]... than through messaging they can read while they're standing in a queue themselves?" From the BBC Online Now that is thinking outside the box ! Cikgu Ewan, heading down under anytime soon ? Share this post Link to post Share on other sites
S V Choong 4 Report post Posted September 10, 2008 Would love to see this ad. Not that difficult to find bald guys in NZ. Something to do with the sunlight and Ozone layer... Share this post Link to post Share on other sites
Denny Yen 0 Report post Posted September 10, 2008 This is a cheapstkate's and outdated way of body billboards. In the Far East, flexible/bendable LCDs are already available. These are intended for use in non-consumer endproducts. For e.g., you can see these in 360 deg pillar billboards in downtown shopping or cinema districts. Another application for flexible LCDs is to integrate this into a T-shirt, which will become an advert billboard. So, the wearer becomes something like teletubies. Share this post Link to post Share on other sites
S V Choong 4 Report post Posted September 10, 2008 At the end of the day, I guess it really depends what they want to achieve. Share this post Link to post Share on other sites
