Kelson 0 Report post Posted October 25, 2014 Cathay Pacific has lifted the covers on a refreshed logo and brand which the airline describes as "a cleaner, crisper, more contemporary identity" which will "help passengers travel well." Read more at: http://www.ausbt.com.au/cathay-pacific-readies-brand-refresh?utm_source=internal&utm_medium=flipper&utm_campaign=home-flipper Official site: http://www.cathaypacific.com/thenextchapter/ === Personally I quite like this new (minor) changes. Share this post Link to post Share on other sites
Y. J. Foo 0 Report post Posted October 25, 2014 Wonder if the existing livery will be altered as well, as well as to what extent it will be altered. Hope it won't suck. Share this post Link to post Share on other sites
Alif A. F. 0 Report post Posted October 25, 2014 I still remember way back in 1990's (I was a kid back then), a documentary was shown on TV depicting CX's then rebranding. The most obvious scene was where a person drew the airline's iconic logo using a paintbrush. And I am hoping the refreshed livery won't be too 'empty'... Share this post Link to post Share on other sites
S V Choong 4 Report post Posted October 25, 2014 Hope they revised the outdated livery to something more sophisticated. Share this post Link to post Share on other sites
Kenneth Chong WT 0 Report post Posted October 25, 2014 (edited) But please not a plain euro white with just green font and brush stroke on the tail...would be tragedy like china eastern... Edited October 25, 2014 by Kenneth Chong WT Share this post Link to post Share on other sites
V Wong 0 Report post Posted October 26, 2014 Even more Zen than the already Zen ex branding Share this post Link to post Share on other sites
S V Choong 4 Report post Posted October 28, 2014 (edited) Even more Zen than the already Zen ex branding How 'Zen' is that? Zen does not mean to be bland and plain! New CX and KA websites are on now! Edited October 28, 2014 by S V Choong Share this post Link to post Share on other sites
Daniel Kong 0 Report post Posted October 30, 2014 Things have changed a lot at Cathay... Share this post Link to post Share on other sites
Kee Hooi Yen 0 Report post Posted October 30, 2014 The first WB I have ever seen was a CX L-1011 tristar in SZB back in the 70s.... Share this post Link to post Share on other sites